Message Centre: smarter, simpler event communication
We’re excited to announce the launch of a new feature in the FIXR platform: Message Centre. Designed specifically for event organisers, Message Centre allows you to create, send, and manage your communications - all from one place.
Whether you’re looking to boost ticket sales, share promotions or send important updates to attendees, the Message Centre makes it easier than ever to connect with your audience in a timely, personalised way.
By streamlining your messaging, you’ll save time, reduce costs, and have complete control over your campaigns.
Introducing Message Centre
Benefits
When it comes to organising events, communicating with your audience is everything. But juggling different platforms for emails, promotions, and updates can be a hassle (and often expensive).
Message Centre changes that. Here’s how:
Targeted communication
Your audience isn’t one-size-fits-all, and neither are your messages. With Message Centre, you can send tailored announcements, promotions, and event updates directly to the groups that matter most.
Want to engage your VIPs with an exclusive offer? No problem. Need to let attendees know about a schedule change? Done. The right message goes to the right people, every time.
Save time and money
Managing communications with multiple tools can eat up valuable time and budget. Message Centre brings everything into FIXR, reducing the reliance on external email services and costly integrations.
Plus, with features like campaign scheduling and duplication, you’ll simplify your workflow and save time for what matters most: planning and running unforgettable events.
Control over your campaigns
From the timing of your message to the content within, you have control. Whether you want to schedule a promotion for next week or send an announcement right away, the Message Centre lets you choose.
You can also customise details, include links, and edit the 'From' name and 'Reply To' address so your communications feel personal, and land with your audience.
Key features to explore
- Compose campaigns: Create targeted announcements, promotions, or service updates to keep your audience informed, excited, and engaged.
- Audience selection: Send campaigns to specific groups, ensuring your messaging is relevant and effective.
- Send now or schedule: Send your campaign immediately or schedule it for a later date and time to maximise impact.
- Campaign management: View, edit, cancel, or delete campaigns at any stage - whether they’re drafts, scheduled, or sent.
- Preview before you send: Always know exactly how your message will appear before hitting send, giving you peace of mind and the opportunity to fine-tune.
Reach the right audience
Followers
Keep every fan in the know about upcoming events.
- Maximise impact with scheduled announcements for new events
- Create urgency with limited-time offers, flash sales and promo codes
- Incentivise bookings with warnings about ticket tier changes
Ticket holders
Communicate directly with customers who have bought tickets for a specific event.
- Promote new add-on options like drinks packages, merchandise or activities
- Invite engaged fans to rep your event, boosting ticket sales and tapping into new networks
- Update attendees about important event details like timings or venue info
Ticket types and time slots
Need more targeted messaging? Contact holders of specific ticket types or time slots.
- Promote VIP ticket upgrades to General Admission ticket holders
- Reward early-bird customers with discount codes for add-ons
- Send reminders about time slots to communicate important entry information
How it works
Ready to start using Message Centre? Here’s a simple step-by-step guide to get you up and running:
- Log in to your FIXR account
Head to your dashboard and click on the Message Centre tab. - Create a new campaign
Choose the type of campaign you want to create:
- Announce to promote upcoming events
- Promote to share discounts or offers
- Service to communicate essential updates - Customise your message
Add your content, including bold text, links, and emojis. Make your message personal and eye-catching to drive engagement. - Choose your audience
Select which audience groups - followers, attendees, specific ticket type holders - will receive your message, ensuring it’s tailored to the right people. - Preview and send (or schedule)
Preview your campaign to ensure everything looks perfect. When you’re ready, either send it immediately or schedule it for the ideal time. - Manage your campaigns
After sending or scheduling, you can easily track your campaign’s status, duplicate successful ones, or cancel a scheduled message if your plans change.
Log in to FIXR and start using the Message Centre to connect with your audience.